Video Transcript:
Hello, everybody. I'm Meaghan Esser, a Registered Holistic Nutritionist with ITL Health. We often get questions about bone health and the right nutrients to take, especially whether calcium is still the best option. Today, I'll talk about bone health, what's necessary for it, and our MAG365 BF line, including the rationale behind our product formulations.
Our MAG365 BF was the first bone formula on the market without added calcium. At the time, we couldn’t find any similar products. So why didn’t we include calcium in our bone formula? Before creating this supplement, we conducted thorough research on proper bone health, as we do with all our products.
Years ago, studies showed that bones are 65% calcium, leading to the belief that weak bones indicated a calcium deficiency. This idea propagated the notion that menopausal women or anyone with poor bone health should take calcium. Consequently, calcium became the go-to recommendation for bone health.
Later, magnesium entered the scene as researchers discovered its essential role in calcium absorption into bones. Magnesium transports calcium ions into cells, facilitating their integration into bones. Consequently, the magnesium-to-calcium ratio of 1:2 became popular, partly based on the recommended dietary allowances suggesting 1200 mg of calcium and 600 mg of magnesium daily. However, this didn’t account for dietary intake and body processes.
Calcium isn’t water-soluble and can be recycled by the body, while magnesium, which is water-soluble, is expelled if not used. Cooking depletes magnesium from food, and our soils are magnesium-deficient. Additionally, magnesium is more easily depleted by stress than calcium. Given these factors, many people likely consume sufficient calcium from their diet and recycling processes, but not enough magnesium.
Bone health involves more than just calcium and magnesium. It requires several cofactors. Unlike most nutrients, which work best in combination, magnesium can be taken alone due to its foundational role in over 80% of bodily functions. For bone health, another key player is vitamin K2, which regulates calcium levels in the blood and prevents calcium build-up in unwanted places. Vitamin D is also crucial as it aids magnesium activation and directs calcium to the correct locations in the body.
Without these cofactors, excess calcium can accumulate in undesirable areas, potentially leading to atherosclerosis (which can cause heart attacks), kidney stones, cataracts, brain plaque (associated with dementia), and joint issues like bone spurs and arthritis.
This understanding led us to create MAG365 BF, the first bone formula without calcium, designed to mobilize dietary or bodily calcium and direct it to the bones. Research indicated that most people not only consumed enough calcium but also had calcium build-up from years of excessive calcium intake and deficiencies in magnesium, vitamin D, and vitamin K2.
For those who still need extra calcium, we offer a version of the product with added calcium. This product includes more than just magnesium, K2, and D3; it also contains boron, zinc, vitamin C, B6, and potassium, contributing to electrolyte balance, heart health, and hormone health.
If you prefer capsules, we offer PrizMAG Plus, containing Magnesium Bisglycinate, vitamin D, and vitamin K2. Although we couldn’t include all cofactors in capsule form, this product focuses on the most crucial deficiencies: magnesium, K2, and D.
To try our supplements, visit your local health food store or order directly from us or other online retailers via the links below. Thank you for listening. We welcome any questions you might have, so please get in touch if you have questions you'd like us to address on this channel.